Mental Health Awareness Week and Hope in Depression
Mental Health Awareness It seems fitting that last month, April, was Stress Awareness Month in the UK, just over a year after the first lockdown. This week, 10th-16th May, is Mental Health Awareness Week. One thing we can thank the COVID-19 pandemic for is that it has brought mental health awareness to the forefront of […]
7 Reasons Why… You Need A Copywriter
Have you ever wondered why you would pay a copywriter when you can write something yourself? Well, there are many reasons why a copy or content writer provides a valuable service that you can’t afford to do without, and it’s not just the quality of writing. Here are seven of the main reasons you and […]
Social Proof – What Is It, How Do You Get it, And How Do You Use It?
Social proof is a vital part of any business. Find out what it is, how you get it, and how to use it.
Enough is Enough – Black Lives Matter
I am white. I have two children of mixed race. Their father is African American. I have benefited from white privilege all my life, generally without even knowing it, as all white people do. My ex-husband and all my black family have not. They have all suffered different types of racism and discrimination; some more […]
Sea Changes, New Normals and Other Clichés
Reality and fiction are starting to merge. Had I started reading Lionel Shriver’s ‘The Mandibles’ a few months ago it would have just been another novel set in an alternate future reality; an interesting idea but with little plausible basis. Starting it six weeks into lockdown, however, puts a whole new perspective on things. Remembering […]