Why isn’t my website converting?
If you’re running a business, do you ever ask yourself why your website isn’t converting, isn’t bringing in much organic traffic, or just ‘isn’t’ doing much of anything?
An SEO and website copy audit will find the problems and give you the answers you need to fix them. It’s a small investment that should pay for itself.

“I would wholeheartedly recommend the copy audit. If you have a website and you are not ranking where you’d like to be, definitely get Rachel to have a look.“
Anna Wills, Communigage

“Honestly, I’m blown away by what she’s delivered.
Rachel carefully reviewed every part of my site, going beyond SEO and content to also flag opportunities to improve the overall structure and user journey. The report runs to 22 pages and includes a clear overview, page-by-page feedback, and detailed sections on writing improvements, short-term SEO wins, longer-term recommendations, and ideas for content.
Everything is explained in clear, jargon-free language, with actionable steps laid out in order of priority, plus references to the reasoning and data behind each point, which gives me real confidence in the suggestions.
I’ve already implemented some of the quick wins and I’m seeing a noticeable uplift in website traffic. Rachel’s calm, professional, and thorough approach has made the whole process feel easy and empowering. I wouldn’t hesitate to recommend her.”
Briony Platt, Lean Into Learning
Why you need to look at copy and SEO together
You can have great copy – but without the right search-engine optimisation, no one is going to see it. You can have all the SEO in the world – but if the messaging is wrong you won’t get the conversions you need. Understanding what’s working and what’s not means:
You’ll gain clarity – and with it, the good stuff:

Finding and fixing the problems with your copy and SEO
If you can pinpoint the issues in your copy and your search engine optimisation (and I look at AI search and generative engine optimisation too), you can fix them.
An SEO and website copy audit gives you an unbiased review of what’s actually there and what’s actually happening with your website – not what you think or hope you’ve got. It gives you options and the steps you can take to fix the problems.
What your SEO & website copy audit includes
My standard audit looks at five pages in depth and your site as a whole. (£590).
If you would like a more comprehensive SEO website copy audit, please contact me for a quote.
Copy and SEO/GEO are intertwined so there is plenty of overlap between the two. I look at it all and how it fits together – and whether each element is doing what it should be doing.
You get a detailed analysis of what you’ve got, what you need (and why), and what you can do to bridge the gaps.
Sound good?
Who is this SEO and website copy audit for?
If you’re running a service business and you know there’s something holding your website back, this is for you. If you don’t want to invest huge sums of money, trying things that ‘might’ work, my SEO and website copy audit is ideal.
I don’t hold back information that ‘forces’ you to work with me. You choose how to approach any recommendations and implement any changes.
You’ll know what needs fixing urgently, what just needs tweaking, and what’s already working well.
I give you all the information you need to go forward with purpose, with or without me.
How it works
Not quite
what you need?
Why not check out my other services?
