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You need SEO-friendly website copy to boost your chances of ranking highly in online searches. More organic traffic means less dependence on paid marketing. Potential customers need to be able to find you easily – and before they find your competitors instead.
Writing your own website copy effectively is almost impossible; you’re just too close to the subject.
Having your website written by a professional
I can make sure your website is clear, concise, correct, and consistent. It will be search-engine optimised and talk to your target customers. When you know your business too well it’s difficult to see the metaphorical wood from the trees.
What’s obvious to you might be confusing to your customers. What you think of as nothing more than commonly used words and phrases might be off-putting jargon to people visiting your website.
Potential customers need information – but they also want to know you’re trustworthy, professional, and expert. Your website copy needs to convey all those things.
- Starting a new business
- Expanding or pivoting your existing business
- Just now taking your business online
- Upgrading your website
I can copyedit your existing website content or start from scratch. I’ll research your competitors and keywords and provide you with copy that is professional and search-engine optimised.
How does it work?
Once you’ve decided you would like to work with me, we can arrange a call to discuss all the bits I need to know before I can start writing. It’s much more effective and less time consuming and stressful for you than asking you to fill out a form. And I’ll ask a lot of questions for background that won’t end up on the page, but will help inform my writing.
I’ll need to know about your business, its products and services and your USP. I’ll want to know who you’re targeting and what your goals and objectives are.
And we’ll go from there.